Social Media Project 

For this project, I made 3 Facebook cover photos for my own swimwear line, zannikini. I wanted them to be sunset/california themed.

 For the first two, I used images of myself wearing my swimwear and my logo. I placed my logo and used the magic eraser to cut out any areas other than my logo. I also used the magic eraser to cut the background out of the photo of myself in the second photo. I used filters to make the photos dark and sunset appearing.

For my 3rd Facebook cover photo, I used an artistic background and placed a photo of santa monica street buildings and a sign. Originally, the Manta Monica sign read "66" in the center, but I cut out my logo in a circle & I placed my logo in the center of the santa Monica sign. I used a filter to try and make my logo look like the same colors of the sign.

For my twitter cover photo, I used the same background and images in my Facebook photos. Instead of using the magic eraser, kept the background of the original photo and placed my logo between the blocking.

For the overlay, I used a sunset photo that wasn't too dramatic, so I could see that being placed over another photo as a filter. I also included my logo.

Email Campaign

Email Campaign

For this project, we were supposed to make a holiday email campaign for rag and bone. The theme was about presents from santa. For the header, I included the unsubscribe option, share email, and view in browser. My call to action was "shop santa's list". I used an image of a girl in simple clothing and featured images of booties on the email. I wanted to use christmas colors that weren't too overwhelming so I made the top rectangle a dark green with a filter. I also edited the coloring of the logo. 

***disclaimer: this project is for educational purposes only and I am not affiliated with rag & bone. 

Web Ads

For this project, I created web ads for rag and bone's fall season. Rag and bone is a simple, chick brand, I wanted to use simple but bold colors and include color blocking. My call to action was "shop now". **disclaimer I am not affiliated with this brand and these photos are for educational purposes only.

For my leaderboard, above, I can imagine this going on the bottom of a Google Search AD. It would be a small unit on the bottom of a google search. It's small, so I could see it on the bottom right of a website add. If it was bigger, I could see it being a banner ad. I cut out images of boots and placed a gradient in the background. I used the eyedropper tool to match the gradient to the color of the tan boot and also used that color for my rectangle with my shop now button. I also used a shadow drop on the shop now button to make it appear clickable.

For the rectangle, I included a photo of 3 models, but cut off above their waistline. I liked the color scheme so I stuck with the blue tones in by rectangle below. In the shop now button, I used a drop shadow on the text to make it appear clickable. I could appear this ad on the side of a Facebook page.

 I wanted to stay consistent with my images, so for the skyscraper, I also included the photo of the models, but since i had more room, I showed the whole model. I chose my anime to be the skyscraper as well, so I could feature each model in each frame. I could appear this add to the left or right of a web page or on social media advertising. I think the anime add calls more attention to the audience.

My button is similar to my leaderboard, but i included the phrase, booties we love. I could see this button on a banner in an add.

WEBSITE WIREFRAME

My favorite restaurant in Gainesville is dragonfly sushi. The sushi spot has great visuals, so I wanted to include places on the site for big, bold photos. The circular shape in the center will have revolving circular photos of sushi and food, and the black back round photo will be a dark, dim liked photo of the sushi bar itself. I imagine cropping a circular image in the center. I made the logo, dragonfly sushi, and the circular images to the right, rather than directly in the middle, so that it is the center of interest.

I kept menu and reservations, and contact in the navigation bar, which surrounds the photo. News and events are on the bottom left. The social media icons are also circular, which keeps the circles in my design consistent. At the bottom, I included an email signup list, which most websites have. 

Disclaimer: this design is for educational purposes and I am not affiliated with dragonfly sushi.